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Rob Schwartz Named Los Angeles Advertising Agencies Association 2005/2006 Leader of the Year

By Victor - Monday November 21st 2005

Rob Schwartz, himselfRob Schwartz, Executive Creative Director of TBWA\Chiat\Day, has won the coveted Los Angeles Advertising Agencies Association 2005/2006 Leader of the Year award. From the press release: “The Los Angeles Advertising Agencies Association Leaders of the Year are individuals who are known within the advertising community, who are admired by those who work for and with them, and who inspire others to do great work.”

When Lee Clow anointed Rob Schwartz Executive Creative Director for the LA office he told him he was giving him the job because “He had enough ego to build something great, but not so much ego that he would try to do it all by himself.” Some more about Rob:

Rob's BabyRob joined the agency as an Associate Creative Director in 1998. Since then he has become one of the principal architects for the Nissan brand. He began by leading the effort on the brand’s global platform, SHIFT_, the campaign that has played a major role in the automaker’s stunning comeback.

Prior to working at TBWA\Chiat\Day, Rob was a creative director, helping to build both Lexus and adidas footwear into major brands. On Lexus, he was the first advertising person to work with and coax Hollywood luminaries Robert Duvall, Demi Moore and Joe Pesci to do commercials — casting them as the voices of different roads in a Lexus campaign called “The Road is Calling. Answer it.”

The awards ceremony will take place at The Regent on February 23, 2006. Get your tickets now.

Please join losanjealous in congratulating Rob, along with his wife Betsy and their two children, Caroline and Henry. We wish you much continued success on your future product launches and brand-building endeavors.




What now?

One Response to “Rob Schwartz Named Los Angeles Advertising Agencies Association 2005/2006 Leader of the Year”

  1. BM : 11/30/05 at 8:45 pm

    What the hell does the underscore in shift allude to?

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